Month: March 2017

While walking through NYC, from the Upper East Side to Brooklyn, I started observing that the stylish people were all  wearing something more relaxed and sporty, but never losing their sophisticated touch. Combining sport inspired silhouettes and outerwear are a new way of dressing. It embraces different target markets and it will sell quickly.

It was a big moment for the sporty look on the runways this season. It’s a trend that started with  exercise and sport, but now has altered proportions and a modern twist. This gives the ability to be worn for everyday occasions or even in a more cool scenario, like night parties.

Brands like Versace, Sacai’s, and Public school are just a few of the many designers that were inspired by this new trend. They have it  an upgrade by incorporating the look with wool yarn textures, metallics, faux furs, leathers, oversized jackets, feature zippers, and woven surfaces.

Runway:

 

Inspiration:

 

Street style:

 

Fashion is a powerful weapon that is used to speak about subjects that embrace the problems of the world.  The Dior feminist t-shirts last year said “We should all be feminists’’ , which comes from the title of the book from the Nigerian writer, Chimamanda Ngozi Adichie. The current political tension in the world gave the start to the BOOM of the political t-shirts trend.  

Designers, bloggers, and digital influencers are feeling the need to send a message to the world. This is giving the trend more exposure and is reaching the majority of early adopters.

Dozens of designers and brands showed the world how unsatisfied they are with our societal  issues. One of the most protested topics on the runways were the dissatisfaction with President Trump and his position against immigrants. After all, most designers are immigrants or have friends that are immigrants.  

Prabal Gurung, born in Singapore,  was one of the designers that had the most impact on protesting. He said his inspiration to create his famous t-shirts were inspired from the posts about the  Women’s March, in which he was present.      In addition, he also was one of the few artists who was concerned about having plus size models.     

 

Jonathan Simhkai not only ended his show with a t-shirt that said “ feminist AF’’ , but also distributed to everyone in the front row.  

 

Brands with t-shirt messages:

Inspiration:

The  “gender equality” macro trend is allowing for many other smaller  trends to emerge. Designers in New York, Milan, and Paris couldn’t stop themselves from copying men’s wardrobes ideas.  

I strongly believe that is a response to everything that is happening involving women’s rights and gender equality. Tailored suits were usually associated with masculinity and “business” attire. However,  this season many designers used the same suit style and shape for both women and men. This trend is getting bigger every season.

 Some suits have padded shoulders, others are combined with shorts or skirts, and sometimes designers use  monochromatic colors.  

Celine, Stella McCartney,  Calvin Klein, Saint Laurent, Lacoste, Jason Wu, and Alexander Wang are some of the  big designers who are betting on the trend this season. 

 

Street style: